Poppy by Coach?

With the current economy, it’s no surprise that Coach’s sales are down for handbags. But, the other half of that argument is, how long can you go with a design before everyone and their mother gets tired of it? Coach’s solution to that seems to be their new line, Poppy, with bright colors and patterns to appeal to a younger demographic. While the traditional brown-and-tan “C” pattern still seems to be popular with adults and college-age women, it’s irrelevant to high school girls by seeming too conservative and, frankly, too 2003. With the ‘80s styles coming back, such as skinny jeans, off-the-shoulder shirts, and bright colors and patterns, having a staid-colored handbag just doesn’t go with the outfit.

The line, according to an article on Forbes.com, was launched on June 26 but, after visiting Coach’s website and comparing this line with their handbags from fall 2008, the designs look too similar. Coach, aside from trying to appear to a younger audience by using bright colors and atypical textures, doesn’t seem to be straying much from designs used the past year. Out of the slideshow of the collection shown on Coach’s website, the design aspects of these new handbags include bright colors, including pinks, oranges, and blues, and patent leather surfaces. Other options, as seen in this brief peek, include sequined-covered handbags.

What about the “C” logo? Some of the bags still have it but sans serif and in brighter colors or as a patchwork-style handbag with the older material mixed up with other colorful pieces of material. Aside from these new exceptions, the only way anyone would know these were Coach handbags would be by the metal label. The bag designs, themselves, are standard handbags, with some slouch, or hobo, bag styles being used, but most of the bags in this collection, it seems, are a larger, square-shaped bag with a strap attached. For a better picture of what Coach is offering through Poppy, blog Nitrolicious has a few snapshots of the clothes and the handbags.