Nicole Richie to Design Handbags; Designer Brands Bite Back

Nicole Richie plans to design handbags soon. Would this be one celebrity brand too much?
But, while a celebrity designing a fashion line isn’t really news, the fact that designers want to take back their craft is. According to this recent news story, various designer houses, such as Dolce and Gabbana, Gucci, and Viktor & Rolf, are “declaring war” on celebrity brands. Part of their campaign against celebrities usurping their market involves vocal disproval of recent fashion lines by Madonna, Kate Moss, and Lindsay Lohan.
Wait, Madonna? Didn’t she just start an ad campaign for her Dolce and Gabbana sunglasses line, MDG?
Nevertheless, Madonna isn’t the prime example of a celebrity fashion fail. The fashion advice given by Lindsay Lohan appeared to sink Ungaro even further. With club wear-inspired clothing that appeared to be designed by strippers, Ungaro’s collaboration with Lindsay Lohan experienced many negative reviews and is the ultimate example of why celebrities need to stay out of fashion.
Aside from essentially bad-mouthing celebrities turned designers, these labels will be showing off their craftsmanship as part of their campaign to attract more customers. According to the article above, this will be through ads for their clothing depicting the designing and creation process behind fashion – showing that it’s more of an art form – and, in some cases, similar demonstrations will be held in prominent stores.


